At Baird, communication isn’t just a function – it’s a strategic force that helps empower our advisor teams to grow and serve clients better. As a PWM Communications Analytics Coordinator, you’ll be at the heart of this mission, transforming data into insights that shape how we connect, inform and inspire.

Why This Role Matters

You’ll be the go-to expert for tracking and analyzing communication performance, ensuring our messages reach the right people in the most effective ways. Your work will directly support advisors by helping them stay informed, aligned and equipped to deliver exceptional client experiences.

What You’ll Do

• Champion the analytics and insights strategy for PWM Communications, and partner closely with internal teams to align data initiatives and communication goals.
• Build and maintain tracking systems that guide communication decisions.
• Analyze performance metrics and share actionable insights.
• Gather feedback through surveys, calls, and focus groups to drive continuous improvement.
• Support content scheduling, editing, and publishing – across intranet and live events.
• Manage a master communications calendar to optimize flow and alignment.
• Create tools and templates that streamline collaboration across teams.
• Develop project trackers and help the team meet key deadlines.

What You Bring :

• Bachelor’s degree or a minimum of 1-3 years working experience in Business Analytics, Information Systems, Economics, Statistics or similar fields.
• Experience in visualization tools such as Alterx, Tableau, Power BI or similar data preparation tools.
• Familiarity with SQL, Big Query, Excel or other data manipulation tools.
• Ability to handle multiple assignments at once and produce results with accuracy and reliability.
• Must be a strategic thinker and a quick study.
• Excellent customer service skills; must interact effectively with all levels and areas within Baird.
• Ability to work effectively and collaboratively in a team environment.

Why Baird?

You’ll be part of a team that values innovation, collaboration and continuous learning. We’re committed to making Baird a great place to work—and that starts with empowering our associates to do meaningful work that makes a difference.

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Commitment to Inclusion & Diversity

Baird is committed to inclusion & diversity for our clients, our associates and the communities where we live and work. This commitment stems from our culture of integrity, genuine concern for others and respect for the individual. We view inclusion & diversity as an ongoing journey – one of shared responsibility, continuous improvement and a focus on progress. We invite you to join us as we work together to foster an environment where diversity unites rather than divides us. Learn more here.